Staying True to Yourself Pays Off

I feel like society puts you in a little box if you’re in a professional industry like accounting. If you’re a woman who likes bright lipstick, funky nail designs, and celeb-reality shows, people in Corporate America love to underestimate you. 

So of course when I showed up to the office with a pink notepad and fluffy pens, I got a ton of comments and weird stares. It didn’t matter that I was the financial controller. People didn’t take me seriously. Why? Because I like fun accessories? *eyeroll*

I could have changed who I was to fit in the corporate world but I didn’t want to. I decided this judgmental corporate-prison lifestyle was not for me. And the decision to leave was met with backlash from my friends and family. Their explanations? My job was “secure”. Interestingly enough, a corporate acquisition left me stranded. So much for that job security. I decided I wasn’t going to let other people sway me from my intuition anymore. 

Once again, I started brainstorming for my accounting firm. Of course the branding had to be something I love. Pink and jelly beans? Sign me up! This was met with backlash again. “That’s not professional,” everyone shouted. But I had strong opinions on what society deems to be “professional” and what actually is. So I went on with my merry self and it’s been the best decision of my life. I’m happy to now have a successful accounting firm helping women all over the country to max out their profits—and yes, my branding is still pink. 

Now, I’m officially merging makeup and money with my new website, Beauty and the BossLady, and again it was initially met with resistance. This is the theme: you can’t mix makeup and money because society says so.

Now here’s the kicker: I actually can.

There are so many women out there who can relate. They love makeup, purple hair, and glitter, and they are also ambitious, smart, and successful. And we all have bills. The only difference now is that we’re maxing out profits and personal wealth... in style.


My name is Alexis and I am an Accountant and Money Mindset Expert. I founded Advance Accounting, LLC to help women entrepreneurs max out their profits using proven money mindset techniques as well as simplified financial solutions. I am also launching a new blog called Beauty and the BossLady. It’s a fun place created to inspire women to live their most authentic and successful lives—and to do it in style. You can find all of the latest info at or

Q&A with Alexis

Q: What has been the best lesson that you have learned along your journey so far?

A: Staying true to yourself pays off. 

Q: Why is this the best lesson that you have learned so far?

A: Because it’s been a struggle having unique and out of the box ideas that are shut down by people who don’t understand the vision since it doesn’t necessarily fit the mold. At the end of the day, though, you have to go with your intuition. The branding of my accounting firm is a perfect example. When I first told friends and family that my branding would be pink with jelly beans, they thought I was insane. But hey, I love it and my clients love it. I’m glad I stayed consistent with my vision. 

Q: What advice do you have for a fellow entrepreneur who is experiencing the same issue that you dealt with?

A: Just do you. If your idea is so unique and off the wall that people are shocked and clutching their pearls, you should probably go for it—as long as it’s in line with your intuition. Authenticity always prevails.

Q: What drives you to continue along your journey?

A: My family, my freedom, and my passion to help others become more efficient, more intentional, and more successful with their lives. 

Q: What is your favorite motivational quote?

A: “Define success on your own terms, achieve it by your own rules, and build a life you are proud to live.” - Anne Sweeney, former President of The Disney Channel